Stimulating Sunday Stats covers Social Media this week

Jun 28, 2020

10 Social Media Statistics You Need to Know in 2020

WHY? Why should I care about Social Media? Well, "disruptive advertising" as it is called for social media *really* works...

  • 30% of shoppers were open to buying products from social media platforms like Twitter, Facebook or Instagram.
  • E-Commerce online stores with a social media presence had an average of 32% more sales than those without social media profiles.
  • ⚠️ There are 3.5 billion social media users worldwide ⚠️
  • Facebook is the most popular social media platform by a mile; there are 1 BILLION people on Facebook!
  • If you think my market isn't on there. WRONG! 90.4% of Millennials, 77.5% of Generation X, and 48.2% of Baby Boomers are active social media users*
  • Users spend an average of 3 hours per day on social networks and messaging.
  • 73% of marketers believe that social media marketing has been “somewhat effective” or “very effective” for their business. Some E-Commerce businesses have catapulted their businesses just via Facebook advertising.
  • 71% of consumers who have had a positive experience with a brand on social media are likely to recommend the brand to their friends and family.
  • 49% of consumers depend on influencer recommendations on social media. If you can get an influencer to endorse your products - give us a heads up as your orders will fly!
  • 91% of all social media users access social channels via mobile devices.

If you are a late adopter to social media (like I have been with OFEX!) and the enormous potential it can offer your business, your brand and your customers' experience - it's never too late...

Have a lovely rest of your Sunday.


P.S. Please connect with us on Facebook as we've got LOTS happening at OFEX and I'll be updating our precious tribe with lots of photos of what we're up to in the warehouse, new members of the team, as well as lots of other insights there: -> OFEX FACEBOOK LINK <-

*Baby boomers were born between 1944 and 1964. They're currently between 56-76 years old. Gen X were born between 1965 - 1979 and are currently between 41-55 years old. Gen Y, or Millennials, were born between 1980 and 1994. They are currently between 26-40 years old.

Category: News

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